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Mark Sands's avatar

I can only speak for myself - you detail so many possibilities that I switched off halfway through the article.

I appreciate this may be so that you appeal to as wide an audience as possible.

I’ve found that it is more effective to pick one problem, that is pretty painful and focus on that.

Most people will want to trial you to see if you are as good as you say. If they develop trust as a result, you will end up with a loyal client.

fi fyza kahani's avatar

This is very helpful! What would you think of a free trial of 7 days?

Mark Sands's avatar

Free seven day trials can be really useful - I recently took one for a product called Dripify. Five days in, I realised it solved so many of my challenges, I couldn’t live without it - signed up for a monthly subscription as a result.

Be sure the problem you are offering to solve is sufficiently painful - and potential clients will come on board.

If you are not familiar with it - I recommend looking up the “Buyers Journey”- the seven step psychological process you, me and everyone else goes through before making a discretionary purchase 👌🏻

fi fyza kahani's avatar

Thank you so much!