In this WordPress session, we explore the often-overlooked foundational layer of any WordPress site: understanding the difference between blog posts and pages, and how to use them strategically.
Whether you're just launching your site or reworking the bones of an existing one, this walkthrough explains how WordPress content types function—and why treating every block with intention can help search engines (and real humans) find and understand your content better.
We cover:
The difference between dynamic blog posts and static pages
Why blog posts are displayed in reverse chronological order—and how that affects SEO and reader flow
How to use categories and tags to create a navigable, organized structure
The power of Gutenberg blocks for styling and layout
Theme-dependent behaviors that impact visibility and design consistency
According to recent data from Kinsta, WordPress powers over 43% of all websites on the internet, and yet many creators still don’t fully understand how to structure their sites for maximum clarity, impact, and search performance.
This episode is perfect for creators, small business owners, and digital writers who want to get the most out of WordPress—without relying on a developer to do the basics.
“Every post you publish is a doorway. Knowing whether it’s a hallway or a home matters more than you think.”
No fluff—just practical guidance on building a site that feels good to manage and works how people expect it to.
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